Find your next role

Product Marketing Intern

At Interac, we design and deliver products and solutions that give Canadians control over their money so they can get more out of life. But that’s not all. Whether we’re leading real-time money movement, driving innovative commerce solutions like open payments for transit systems, or making advancements in new areas like verification and open banking, we are playing a key role in shaping the future of the digital economy in Canada.

Want to make a lasting impact amongst a community of creative thinkers, problem solvers, technical gurus and high-performance application developers? We want to hear from you.

Join the Product Marketing team at Interac, where we translate product and client strategies into go-to-market plans that drive revenue. Our team supports Interac across both B2B and B2B2C marketing —from strategy to execution to measurement.

To achieve this, we work cross-functionally with product teams, client teams, and various marketing functions. We focus on positioning our products in market through compelling storytelling, grounded in a deep understanding of the competitive landscape, customer needs, and the value our products deliver.

As a Product Marketing Intern for Interac Debit, reporting to the Lead, Product Marketing, you’ll play a supporting role in delivering against our product marketing strategy. You’ll gain hands-on experience working with our external agency partners and learn how Interac delivers best-in-class product marketing programs in a dynamic, collaborative environment.

You’ll be responsible for:

• Campaign and Asset Execution Support: Coordinate day-to-day activities with internal teams and external agency partners to support the delivery of digital advertising campaigns, website updates and sales material.

• Performance Tracking: Collect and consolidate key performance metrics from various teams into a monthly dashboard that highlights the impact of marketing deliverables.

• Stakeholder Communication: Assist in the development of presentations and collateral to educate internal stakeholders on marketing initiatives, plans, and outcomes.

• Go-to-Market Planning: Contribute to the integrated go-to-market strategy for launching Interac Debit on transit in new cities with constructive suggestions to the plan

• Asset Management: Organize and distribute key marketing assets to support internal stakeholder requests and ensure alignment across team as well as updating a central place for marketing assets

You bring:

• Currently enrolled in a university or college program in a relevant discipline, ideally in Marketing, Business, or a related field

• Strong written and verbal communication skills, with the ability to simplify complex ideas for diverse audiences and write for both internal and agency consumption

• Comfortable working with performance data to collect, organize, and visualize metrics for sharing with team members

• Highly organized and able to manage multiple tasks and timelines, meet deadlines, and help keep partners accountable

• Collaborative and relationship-oriented, with strong interpersonal skills and the ability to work cross-functionally across teams and with external agency partners

• Critical thinker demonstrated through case studies or coursework involving complex problem-solving and presenting solutions to different audiences/stakeholders

• Proactive and curious, with a strong interest in marketing trends and the ability to audit competitive and industry activity to inform strategy

• Agile self-starter, comfortable navigating ambiguity and independently seeking out answers internally and externally

• Proficiency in the Microsoft Office Suite (Outlook, Word, PowerPoint, Excel, Power BI, MS Teams) with a preference for working knowledge of Excel

• Although not required, you have some familiarity or previous experience with the following:

• Graphic Design (Adobe Photoshop, In Design, Canva, or similiar)

• Data fluency

• Project management tools such as Asana