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Introduction

Introduction

At IBM, Brand Technical Specialists (BTS) are trusted technical advisors to clients. They combine deep technical knowledge with strong business insight to help organizations solve complex challenges using IBM’s Data and AI technologies. As a BTS, you work closely with clients to understand their goals, identify opportunities, and design solutions that leverage data, AI, and cloud technologies to drive innovation and measurable outcomes.

This role offers the opportunity to work at the intersection of technology and business, helping clients transform how they use data to make decisions, improve operations, and grow their organizations.

Your Role and Responsibilities

IBM is seeking a Data and AI Brand Technical Specialist (BTS) to support technical sales within IBM’s Industry Market. In this role, you’ll be part of a collaborative, client-facing team that helps organizations use data and AI to improve operations, make smarter decisions, and grow their businesses.

Your role and responsibilities

IBM is seeking a Data and AI Brand Technical Specialist (BTS) to support technical sales within IBM’s Industry Market. In this role, you’ll be part of a collaborative, client-facing team that helps organizations use data and AI to improve operations, make smarter decisions, and grow their businesses.

You’ll receive training and mentorship to build your technical and professional skills, while working on meaningful projects that prepare you for a long-term career in technology.

What You’ll Do

· Understand and articulate client business and technical requirements, aligning them with IBM’s Data and AI capabilities.

· Lead technical sales engagements, including demos, Proofs of Concept (POC), and Proofs of Technology (POT).

· Design and present integrated solutions that include IBM’s Data and AI technologies.

· Collaborate with IBM teams to co-create solutions and transfer technical knowledge.

· Act as a trusted advisor by building long-term relationships based on credibility, empathy, and consistent delivery.

· Support critical client situations with technical leadership and problem-solving.

· Contribute to territory development through strategic planning and execution of go-to-market initiatives.

Required education

Bachelor's Degree

Preferred education

Master's Degree

Required technical and professional expertise

Required Skills and Experience

· A bachelor’s degree (or equivalent experience) in Computer Science, Data Science, Engineering, Information Systems, or a related field.

· A strong interest in data, artificial intelligence, and solving real-world problems with technology.

· Exposure to data tools, programming languages (such as Python or SQL), or cloud platforms through coursework, internships, or personal projects.

· Ability to explain technical concepts clearly to both technical and non-technical audiences.

· Willingness to learn quickly, take initiative, and collaborate with others in a team environment.

· Strong organizational and problem-solving skills with attention to detail.

Preferred technical and professional experience

Preferred Skills

· Excellent interpersonal communication skills—able to build rapport, listen actively, and engage confidently with clients and team members.

· Experience giving presentations or leading discussions in academic, internship, or project settings.

· Familiarity with data-related concepts such as data governance, data quality, or data visualization.

· Exposure to AI or machine learning concepts through coursework, certifications, or hands-on projects.

· Ability to work independently and manage multiple tasks in a fast-paced, client-focused environment.

· Curiosity and a growth mindset—eager to explore new technologies and continuously improve.