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Description

Amazon’s Cross Channel and Category Marketing Team (XCM) is hiring a strategic marketer to lead the execution of our cross-channel mass campaigns. This individual will have an incredible opportunity to drive campaigns that create brand love for customers around the world. XCM runs the largest and most performative mass marketing portfolio at Amazon. This individual will be an integral partner to stakeholders across Amazon and XCM leaders and with global locales, ensuring our campaigns align to our brand strategy.

The Sr. Marketing Manager will work closely with functional leaders across XCM to develop insight-driven campaigns that consistently breakthrough and drive measurable results, working closely with Insights, Media, Measurement, Social, Brand Planning, and Creative. We are looking for a customer-centric, creative-thinker who uses and applies data responsibly to guide strategies, seeks continuously to optimize performance, and has creative instinct to marry art with science.


Key job responsibilities
- Craft insight driven cross-channel campaign briefs, in partnership with Brand Planning and cross-functional partners.
- Lead end-to-end campaign development across brand campaigns, from brief development through production, ongoing measurement performance and optimization across channels.
- Be a thoughtful and strategic partner with business teams to ensure strategic integration into relevant stakeholder priorities and docs.
- Engage with international marketing leaders to bring a central campaign strategy and key creative assets to life across locales.
- Manage on-time and on-budget delivery of campaigns.
- Lead relationships with relevant creative partners to deliver campaigns that are on brief and raise the bar in driving brand and business outcomes.