Software Development Engineer, Sponsored Products and Brands

Amazon

Amazon

Software Engineering

New York, NY, USA

Posted on Apr 23, 2026

Description

The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through industry leading generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you are energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising.

Key job responsibilities
We are looking for an experienced Software Development Engineer to join our team to design, develop and own Tier1 services that serve real-time bidding and ad network integrations. You will work across the intersection of AdTech and commerce — partnering across internal and external teams to connect systems, unlock customer insights, support our science team, and deliver results at scale, globally. You are entrepreneurial, biased for action, and you can simplify complexity without compromising on customer obsession. You bring a GenAI-first mindset to engineering and science, and you influence the product roadmap. In your day to day, you will work collaboratively with Software Engineers, Product and Program Managers to design and develop new ways of providing exciting and compelling experiences off-Amazon. You will drive independent decisions on implementation and seek guidance from peers and/or principals when facing complex architectural tradeoffs or ambiguous technical challenges.

A day in the life
As a software engineer on our team, you will:

- Collaborate with Product Managers, Engineers, and Applied Scientists to translate complex business requirements into scalable technical solutions that align with product objectives and user needs

- Design and build robust, scalable software systems using Gen AI tools that enhance shopper experiences, collaborating closely with cross-functional teams

- Own the complete lifecycle of software development and deployment, including system design, implementation, testing, monitoring, and maintenance of production services at scale

- Develop and implement low-latency, scalable, automated solutions for complex technical challenges, including distributed systems, APIs, data pipelines. You will also build the corresponding advertiser and shopper-facing applications.

- Contribute directly to critical system components, writing high-quality code that ensures engineering excellence in performance, reliability, and maintainability

- Apply software engineering best practices to your work, contribute technical insights to team discussions, and help drive innovation in system architecture and development methodologies

- Create technical documentation and effectively communicate system designs, implementation details, and project outcomes to both technical teams and stakeholders

- Participate in code reviews, share knowledge with team members, and contribute to establishing engineering standards that promote code quality and team effectiveness

- Collaborate with cross-functional teams to integrate solutions across the advertising ecosystem

- Identify and eliminate root causes of operational issues with permanent fixes; proactively improve team operations, tooling, and processes

- Stay current with advancements in software engineering, cloud technologies, and development tools, identifying opportunities to apply emerging technologies to solve real-world product challenges, and sharing findings to foster technical growth of other team members.

- Use GenAI tools to improve developer productivity and software efficiency

About the team
The Sponsored Products and Brands - Offsite team builds solutions that extend campaigns beyond the Amazon store, reaching shoppers across third-party environments where they discover and shop. We combine large-scale, low-latency systems with advanced machine learning and AI to deliver high-quality sponsored experiences in high-intent surfaces.