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Sr. Lead, Partnership BD, Brand Innovation Lab, US

Amazon

Amazon

Sales & Business Development
New York, NY, USA
Posted on Mar 11, 2026

Description

BIL US is looking for a Sr. Lead, Partnership BD to operationalize how BIL US identifies, prioritizes, and develops high-value advertising innovations on Amazon's canvas surfaces. This role facilitates vertical pod creatives and business leaders in proposing canvas priorities, executing on strategically approved initiatives, and coordinating all BIL engagement with Amazon canvas teams to prevent fragmentation. This leader will work closely with all senior leaders across the BIL US team, helping to transform canvas innovation from ad-hoc exploration into a scalable, strategically aligned capability.

Key job responsibilities
• Manage strategic partnerships spanning Amazon's canvas of creative partners
• Translate advertiser and stakeholder needs into usable narratives and actionable requirements for BIL
• Maintain a clear roadmap of priorities and communicates updates to stakeholders at all levels
• Build scalable systems and partner inroads for proactive campaign development
• Uncover opportunities for new revenue, co-innovation, and product integration
• Own key docs, meetings, goal planning/tracking, resource planning, and communications.
• Establish and maintain strategic relationships with priority Amazon canvas teams and their GTM owners on behalf of BIL US Core
• Serve as the unified BIL voice to canvas partners, preventing fragmented or redundant outreach
• Identify emerging canvas innovation opportunities early in partnership with canvas teams
• Facilitate discussions on scaling successful innovations as new products or features with canvas teams or Amazon Ads
• Manage operational stakeholder communication and provide regular updates
• Partner with BIL technology leads and Canvas product owners to drive innovation prototype development
• Own and manage the central knowledge hub for canvas capabilities, feasibility findings, and partner learnings
• Define shared innovation goals between BIL and canvas product teams to ensure prioritization alignment
• Connect advertiser needs with canvas capabilities to surface viable innovation concepts
• Work with Brand Partnership team to increase volume of turnkey solutions, off-the-shelf innovations, and quick turn initiatives

About the team
Brand Innovation Lab (BIL) is an internal group within Amazon Ads that creates one-of-a-kind campaigns and activations for global advertisers. Using all of the different creative touch-points across The Amazon Canvas, we create full-funnel campaigns that reach millions of Amazon shoppers across our digital channels and out in the real world, connecting brands and customers in unexpected ways