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Digital Marketing Manager, eero Marketing

Amazon

Amazon

Marketing & Communications
Seattle, WA, USA
Posted on Jul 2, 2025

DESCRIPTION

Wifi is the foundation of the modern home. Without it, nothing works. eero, an Amazon company, is the first company to deliver a whole home WiFi experience using mesh technology, ensuring there isn’t a home layout or connected device we can’t handle. Fixing connectivity however, is just the start. We’re working on the building blocks of the smart home by designing our own hardware, enabling it with powerful software, and tying it all together to the cloud.

As a Digital Marketing Manager on the eero marketing team, you will own the strategy, execution, and optimization of global programmatic media campaigns—with a heavy focus on hands-on Amazon DSP campaign management. You will lead brand awareness and acquisition efforts across both B2C and B2B customer segments, driving impact through precision targeting, testing, and full-funnel campaign execution.

Key job responsibilities
- Execute and optimize full-funnel global Amazon DSP campaigns, including audience strategy, creative testing, bid optimization, pacing, and reporting.
- Build and scale brand-focused programmatic campaigns (CTV, Audio, OLV, Native) that drive awareness and engagement for both B2C and B2B customer segments.
- Collaborate with cross-functional teams and agency partners to develop integrated campaign strategies tied to product launches and promotional priorities.
- Analyze and report on campaign performance, delivering actionable insights through Amazon Marketing Cloud (AMC) and other analytics tools.
- Own campaign planning and calendar execution, including seasonal promotions and evergreen growth initiatives.
- Partner with the creative team to inform asset development and iterate on messaging based on performance data.
- Continuously test and learn—identify new targeting strategies, inventory sources, and media formats to reach high-value audiences.
- Drive data infrastructure improvements for campaign tracking, attribution, and automated performance reporting.

A day in the life
You will be responsible for planning, launching, managing and optimizing Amazon Advertising campaigns directly in ADSP, while managing external agencies and internal cross-functional teams to deliver high-impact results. Your work will support key initiatives including product launches, seasonal promotions, and ongoing brand-building efforts across digital channels.

This role is ideal for a performance-driven, programmatic-savvy marketer who thrives in fast-paced environments and wants to play a pivotal role in scaling eero’s reach and influence—within and beyond the Amazon ecosystem.

About the team
eero’s Global Marketing Team brings the experience of powerful, reliable wifi to life through full funnel marketing campaigns focused on converting our audiences while maximizing our resources. Our customers consist of end users as well as small businesses and internet service providers, spanning B2C, B2B and B2B2C. The team is highly results oriented, and at its core, focuses on driving efficiencies and delivering against our sales and revenue goals.

Interested in exploring career opportunities with eero? Visit our careers page to view all open positions: https://www.amazon.jobs/content/en/teams/devices-services/hardware-eero?country%5B%5D=US&keyword%5B%5D=eero