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Amazon
Come build the future with us! Our team is working on a project that is fundamental to Amazon’s future. We are seeking a strategic and customer-obsessed Sr. Product Marketing Manager to support the Go-to-Market (GTM) of Amazon’s supply chain services. In this role, you will lead the development and execution of GTM strategies that drive awareness, adoption, and revenue for our fulfillment, transportation, and logistics services.
As a B2B Product Marketing Manager, you’ll be responsible for deeply understanding customer needs, positioning our capabilities to meet those needs, and enabling internal and external stakeholders to deliver consistent, value-driven messaging across all customer touchpoints.
This is a unique opportunity to help our customers drive growth by leveraging the speed, reliability, and breadth of Amazon’s fulfillment and supply chain network. You will partner with Product, Sales, Operations, and Marketing to bring our services to market and help define how they improve inventory management, speed of delivery, and overall operating efficiency for our customers.
Key job responsibilities
- GTM Strategy & Execution: Develop and execute comprehensive GTM plans to launch and grow supply chain services across key merchant segments.
- Customer, Competitive, & Market Insights: Conduct qualitative and quantitative research to understand the needs of customers and competitor offerings informing messaging, segmentation, and feature prioritization
- Messaging & Positioning: Develop clear, compelling product positioning and differentiated B2B messaging that speaks to merchant pain points in fulfillment, transportation, and logistics.
- Sales & Partner Enablement: Equip sales, partner managers, and support teams with the right tools, content, training, and narratives to close deals and support merchants.
- Content Development: Collaborate with content, demand gen, and product teams to build assets including one-pagers, solution briefs, web copy, email sequences, case studies, and video scripts.
- Campaign Support: Align with demand generation to support integrated marketing campaigns across digital, email, events, and partner channels.
- Performance & Optimization: Define KPIs for GTM success (e.g., acquisition, feature adoption, funnel conversion) and adjust strategies based on insights and feedback.
- Cross-Functional Leadership: Partner closely with Product, PR, Sales, Merchant Success, Channel Partnerships, Ops, and Legal to ensure alignment and flawless execution.
About the team
- Help shape the future of how supply chains can deliver smarter inventory management, faster delivery, and improved operational efficiency.
- Be part of a game-changing initiative that delivers world-class supply chain solutions.
- Join a high-impact team that sits at the intersection of product, GTM, and customer transformation.
- 6+ years of experience in B2B product marketing or product management, ideally in logistics or supply chain businesses.
- Strong understanding of fulfillment, transportation, warehousing, and logistics—ideally in an eCommerce or SaaS environment.
- Demonstrated success in driving GTM strategy, execution, and scaling technical or service-based supply chain or logistics products.
- Exceptional storytelling, writing, and presentation skills with documented examples of work.
- Strong analytical mindset and experience using customer insights and performance data to drive decisions.
- Bachelor’s degree in marketing, business, technology, and/or relevant field of study such as computer science and/or cloud computing.
- Experience marketing logistics, fulfillment services, or back-end commerce infrastructure.
- Familiarity with the supply chain ecosystem, ecommerce fulfillment, 3PL services, and inventory and supply chain challenges.
- MBA or advanced degree in marketing, strategy, or a related field is a plus.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.