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Sr. Social Marketing Manager, Selling Partner Communities
Amazon
Marketing & Communications
San Diego, CA, USA · Arlington County, VA, USA · United States · Virginia, USA · San Diego, CA, USA
Posted on Dec 21, 2024
DESCRIPTION
Our worldwide vision is to be the most Seller-centric online global community, creating destinations for knowledge, news, inspiration, and celebration, dedicated to helping Selling Partners (SP) develop their full potential and success in the Amazon store.
We accomplish this vision with the following three objectives: 1) Build magical experiences to provide SPs opportunities to connect directly with Amazon and each other, thus creating a valuable and inclusive community, 2) Create and govern SP communications and content to inspire, educate, and engage in multi-directional channels between SPs and Amazon at scale; and 3) Measure SP Perceptions, develop SP Insights, and advocate on their behalf.
We are seeking a talented and creative Sr. Social Marketing Manager who has a proven track record with creating high-performing social campaigns. You will own our Seller-facing social handles and manage social strategy and execution for all of our platforms. This role is directly responsible for impacting key KPIs including: reach, followers and engagement goals, anticipating and mitigating any risks and identifying opportunities. You will monitor social media content and performance, industry trends and identify opportunities for growth and improvements. You will partner closely with multiple stakeholders to ensure the best possible follower experience.
Key job responsibilities
• Own the end-to-end organic strategy for the SellonAmazon Social media platforms, scaling our social presence and driving reach, growth and engagement across key social platforms
• Deep dive ROI & opportunity sizing for Social media, develop a corresponding social strategy that engages internal and external partners
• Lead and execute comprehensive social marketing strategy for the annual seller conference, including managing live event streaming, developing innovative social media activations, overseeing the event influencer program, and owning the publishing/posting strategy to maximize engagement, reach, and overall impact.
• Build, execute, and scale campaigns across our organic platforms, and continuously innovate on opportunities for channel expansion.
• Manage key internal relationships, owning the content ideation and briefing process for seller facing content
• Work cross-functionally across broader cross functional teams (e.g., Content, Marketing, PR) to execute campaigns and programs, driving excitement for key product/service launches, and Community building experiences
• Set, track and report on performance metrics in regular business metrics
About the team
Our team is dedicated to supporting new team members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We are deeply invested in your career growth and strive to assign opportunities based on what will help each team member develop into a better-rounded Amazonian.
BASIC QUALIFICATIONS
- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
PREFERRED QUALIFICATIONS
- MBA
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.