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Amazon
This role is open to NY and Los Angeles.
Amazon Advertising exists at the intersection of marketing and ecommerce and offers advertisers a rich array of innovative advertising solutions across Amazon owned properties as well as third party properties Amazon operates. We believe that advertising, when done well, can greatly enhance the value of the customer experience and generate a positive return on investment for our advertising partners.
We are looking for a highly skilled and motivated Associate Principal in our Analytics & Insights Group (AP, A&I) to help scale our growing advertising business. The A&I team is a group of customer-facing data and marketing scientists within Amazon Ads. We work directly with the largest Amazon Ads customers, helping them leverage Amazon’s unique data signals in the form of insights so that they can run more effective Advertising campaigns. In this role, you will work with leadership from our Ads customers and our internal sales teams to: 1) Set marketing strategy to drive performance on and off the Amazon store using Amazon Ads as an input; 2) Design and analyze success metrics for marketing campaigns; 3) Create insight driven learning agendas to achieve customer goals; 4) Communicate recommendations to executive leadership in a clear and compelling fashion.
Key job responsibilities
You will:
· Use Amazon’s data and your understanding of our advertising customers’ business to provide guidance to C-suite marketing leaders through business reviews and frequent in-person presentations to regularly iterate on and articulate a brand’s strategy.
· Present findings and insights in a consultative way to the customer and collaborate with relevant internal teams in order to provide a complete solution.
· Be able to deal with ambiguity in order to decipher complex problems, select an ideal solution from a wide array of analytic techniques and concepts and translate into actionable requirements for your team.
· Have the ability to collaborate, work cross-functionally and communicate effectively across multiple business functions and geographies.
· Create and deliver bespoke analyses and insights for some of the world’s largest advertisers to drive growth across advertiser KPIs and help them grow their businesses.
· Demonstrate deep analytical ability, and develop great expertise in Amazon’s proprietary metrics, working to constantly evolve how we analyze and communicate data driven insights to our advertisers.
· Educate other teams on Amazon media offerings and keep them engaged by delivering learning sessions, writing training documentation and whitepapers for internal and external use.
A day in the life
Check out this post from a current team member explaining a day in the life on the A&I team: https://www.linkedin.com/feed/update/urn:li:activity:7227708010918227968/