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Sr. Strategic Planner, Advertising Creative, Trust and Support (ACTS)

Amazon

Amazon

Marketing & Communications, Customer Service
Seattle, WA, USA
Posted on Oct 15, 2024

DESCRIPTION

Amazon Advertising is the earth’s most customer centric advertising program and is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs. Our ad solutions—including sponsored, display, video, and custom ads—leverage Amazon’s innovations and insights to find, attract, and engage intended audiences throughout their daily journeys, helping advertisers build brand awareness, increase product sales, and more. This role can be based in Seattle or New York.

Forecast and Strategy team (F&S) Team within Amazon Advertising is looking for an experienced professional with excellent analytical skills and strong business acumen to develop and implement our supply planning tools and mechanisms in a fast-paced and innovative environment, at a global scale.

This role requires someone with strong analytic skills and business acumen who will work with stakeholders on strategic planning/projects within Amazon Advertising. Some examples of project work may include support of long-term Amazon Advertising site strategy; planning models development, input forecasting and general project evaluation for Amazon Advertising network cost, quality, scale, flexibility and business continuity. The ideal candidate will have a strong analytic background that enables him/her to manage global network planning, a demonstrated ability to think broadly and strategically about Advertising initiatives and the ability to persuade executives to build consensus on objectives.

Key job responsibilities
· Create a reliable and effective capacity plan for the global Brand Innovation Lab team
· Understand the creative development life cycle and assess the capacity requirement for different stages
· Optimize capacity for the business across different country and vertical teams by balancing business impact, employee experience and cost effectiveness.
· Identify productive measures and build reporting
· Build and maintain KPIs that reliably reflect the end-customer experience
· Partner with recruiting, business leaders, data and analytics teams
· Create new reporting & analytic opportunities by analyzing and understanding key planning processes
· Thought leadership on integration of new products/services supported by Advertising.
· Document writing and presentations up to the director level.